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Reports
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Content Cards

Table Card


Show dimensions and metrics in a table.

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At a glance

  • Best for a full breakdown when a chart would need too many bars, slices, or lines - rankings beyond a top 5-10, or when readers need exact values in every row.
  • Has its own Table tab for pagination, sorting, wrapping, column resizing, and per-column display formats (including sparkline columns) - it's not just Data + Card like a chart.
  • Column display order on the grid is separate from the field order on the Data tab - reorder columns without touching your query.
  • Tables have a Custom tab like charts do, but no Palette tab - there's no series/segment coloring to control.

Configuring a Table Card

  1. Open or create a report and select Table (Creating a Card).
  2. Go to the Data tab to choose dimensions, metrics, sorting, and filters.
  3. Go to the Table tab to control pagination, sorting, wrapping, resizing, and column display.
  4. Go to the Card tab to edit card styling.
  5. Go to the Custom tab for advanced JSON overrides (optional).
  6. Click Save when finished.

AI Edit

Open AI Edit and describe the table you want, e.g. "table of all campaigns with spend, clicks, and CTR, sorted by spend descending." See AI Edit a Card.

Data Tab

Select time period, dimensions (rows), metrics (columns), sorting, and comparison options. Fields come from the Data Model. The order you add dimensions and metrics here sets the underlying query order - it does not have to match how columns are arranged on screen (see Table tab below).

Full mechanics: see Data Query.

Table Tab

Controls how the table itself behaves and how each column displays, independent of what data it holds.

SettingWhat it controls
Pagination + Page sizeOn by default (page size 10); choose from 10, 25, 50, or 100 rows per page
SortingLets readers click a column header to re-sort the table live (on by default, per column)
Wrap cell textOn by default - long values wrap instead of truncating in a fixed row height
Column resizingOn by default - lets readers drag column edges to resize
Display as (per column)Auto, Text, Link, Image, or Sparkline - Sparkline is only offered for metric columns

Reorder columns directly in this tab to control the grid's left-to-right display order - it's independent of the dimension/metric order you set on the Data tab.

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Card Tab

Title, description, icon, and light/dark styling. Reset to the report theme anytime.

Custom Tab

Advanced JSON overrides for column and cell rendering beyond what the Table tab exposes (for example a custom cell format or fixed column width). There's no Palette tab for tables - rows and columns don't take series colors, so styling beyond the Card tab happens here. See Custom Visualizations for merge order, limits, and examples.

Tips for table cards

  • Use Sparkline columns on a metric to show its trend inline, without needing a separate chart card.
  • Sort descending by your key metric on the Data tab so the most important rows lead, especially with pagination on.
  • Turn wrapping off for dense, scannable tables with short values; leave it on when columns hold longer text like campaign names.
  • Bump the page size only when you actually want readers scrolling a longer list - the default of 10 keeps most report tables compact.

Troubleshooting

ProblemLikely causeWhat to try
Column order doesn't match the Data tabTable tab column order is independent of query orderReorder columns on the Table tab (or check for a columnOrder override on the Custom tab)
Sparkline option is missing on a columnSparkline display is only available on metric columnsConfirm the column is a metric, not a dimension
Can't find a color/palette optionTables don't have a Palette tabStyle via Card tab (background/border) or Custom tab JSON instead
Table is hard to scanWrapping on with long text columns, or too many columnsTurn off wrapping for short values, or trim to the most important columns
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