Outbound link clicks
Ad impressions
Link click-through rate
Daily trend from Facebook Ads
Top campaigns · Facebook Ads
An exception in Purchases has been detected.
On August 18 you had 18 purchases where we expected 312, which is 94% less than expected.
Broken destination URLs detected on active ads.
3 ads are serving with destination URLs returning 404. Last checked Aug 12, 2026 7:15am.
Target: 1.8% CTR
Previous Period: 1.55% (Jul 1, 2026 – Jul 31, 2026)
Your MTD average is 1.05% and is -42% below your target of 1.8% CTR.
Target: 420
Previous Period: 368 (Jul 1, 2026 – Jul 31, 2026)
Your MTD total is 298 (71%) and if you continue at the same rate you will finish at 410 vs target 420.
Target: $8,000
Your current spend is $6,420 (80%) and if you continue at the same average rate you will spend $9,180 (115%) by August 31.
Target: $3,200
Your current spend is $2,140 (67%) and if you continue at the same average rate you will spend $3,050 (95%) by August 31.
Jepto syncs the core Meta reporting metrics — delivery, engagement, conversions and cost — broken down by campaign, ad set, ad, placement and audience.
| Entity | What it contains |
|---|---|
| Account | Account-level spend, reach and conversions rolled up across every campaign. |
| Campaign | Objective, status, budget and full performance history. |
| Ad set | Targeting, placement, budget and delivery within each campaign. |
| Ad | Creative-level results with engagement and conversion metrics. |
Reports, pacing, forecasts and alerts — built on the same live connection.
Multi-source reports combining Facebook Ads with Google Ads, GA4 and more for full-funnel visibility.
Explore reporting Track spend against monthly budget on each Facebook Ads account and get told mid-month when delivery is on course to overshoot.
Explore budget tracking Project where spend, leads or purchases will land based on performance so far, and see the gap to target while you can still close it.
Explore KPI forecasting Every Facebook Ads metric is monitored for movement outside its normal range, so a tracking break surfaces in hours rather than at reporting time.
Explore anomaly detection Query Facebook Ads metrics and dimensions through natural language — no write-back.
Read-only analytics
Use MCP to ask about spend, delivery, conversions and efficiency. Jepto maps your question to the right Facebook Ads dimensions and metrics.
schema()
Explore Facebook Ads entities, metrics and dimensions on the connected account.
data()
Query live Meta ad performance across campaigns, ad sets and ads.
actions()
Not available — this is a read-only source. No write-back actions are supported.
execute()
Not available — this is a read-only source. Jepto cannot modify data in the platform.
Meta OAuth. One login can cover every ad account you manage.
Click Connect and authenticate with the Facebook account that has access to the ad accounts you manage.
Select which ad accounts to include. One login can cover every client you manage on Meta.
Assign the connection to the relevant client so reports and forecasts can pull from it.
Jepto backfills full account history, then syncs daily.
Everything you need to know about Facebook Ads in Jepto.
Yes. Both are Meta platforms and share the same OAuth connection. Connect once and assign ad accounts to clients as separate data sources.
Jepto backfills full account history on the first sync, then syncs daily.
Yes. Each ad account shared to a client counts as one data source.
Yes. Jepto syncs ad-level metrics so you can compare creative results within campaigns and ad sets.
Jepto flags the connection and stops reporting stale numbers. Reconnecting takes one sign-in and missing days backfill automatically.
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