Jepto’s anomaly detection feature allows for a smarter and more efficient way to spot anomalies in your marketing data. The platform utilizes a machine learning algorithm that thoroughly scans your data to look for anything that’s odd or out of the ordinary. Once it spots the anomaly, you will know about it instantly. The feature has configurable sensitivity settings, so you can be certain that you or your team will immediately be alerted regarding any unusual events.
With Jepto’s anomaly detection feature, you are in total control of the system settings. This will help make sure your team is always on top of things and that they are not over or under notified for each metric or aspect of your data you want monitoring constantly.
"Jepto is one of the best automation tools I used so far for budget forecasting and anomalies detection."
"You can set up alerts for any anomalies that might happen in your account."
Jepto’s automation feature is designed to facilitate your workflow, especially when it comes to your team. The platform allows you to effortlessly add robust and time-saving tasks to automate key processes that neither you nor your team has time to perform effectively. It also enables you to easily run specific tasks such as organic keyword ranking movements, 404 checks, robots.txt changes, and goal configuration changes on Google Analytics.
"Automations are excellent for tracking keyword progress in Google Search console. Automations also give you 404 warnings though the page status checker, and it also tell you if you get Google Reviews so you can reply to negative reviews in a timely manner."
"Automations and Anomaly Detection feature is super helpful!"
Managing key performance indicators is a crucial aspect of any business. Jepto’s KPI management solutions allow you to set goals and apply a number of data-driven predictions of your progress through its forecast capability. The platform enables you to set KPIs for yourself, your team, or your clients and then view the data all in a single dashboard.
"It supports monitoring your KPI and I'll be using that on the next campaign."
"You can track KPIs and get alerts for certain changes. And what is there is very good."
This feature allows you to keep track of your budget and spending with relative ease. Keeping track of advertising spend and making sure the marketing budget is being spent wisely are unavoidable aspects of a marketing manager’s daily responsibilities. Teams, departments, and individuals handle such responsibility differently as there are literally multiple ways to approach it. However, nothing makes the process easier and more efficient than an intuitive, robust, and feature-rich budget tracking software.
"With its budget projection capability your client is safe all the time; email notification comes handy too as it notifies you at your set day of the week."
"It's an innovative little platform that has really had us rethink how we automate and streamline our marketing campaigns."